In USC v USC, the real SC Wins

When I first moved to the South (from Washington state) and heard people talking about USC, I was pumped.

Finally, I had found some worldly sports fans who actually discussed college conferences outside their own geographic area. Boy was that wrong.

In the Carolinas, USC meant the University of South Carolina (a member of the SEC) not the University of Southern California (crown jewel of the Pac-10).

But now, thanks to a lawsuit the real SC has been established.

South Carolina wanted to put an interlocking “SC” logo on its baseball uniforms. That logo was similar enough to the “SC” Trojans, so Southern Cal sued.

A federal appellate court ruling came down on Jan. 19 in favor of the Left Coast school. In the decision the court noted that South Carolina's mark was “legally identical” to Southern Cal's and could potentially create confusion.

So even though South Carolina was established 75 years before Southern Cal, the Trojans are the real “SC”. And justice is served.

Now if only the NCAA would only clamp down those extras passed out to the Trojans top running backs over the years.